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The Viral Minis

€30,22 EUR (€54,95 value)

11,699 Reviews
The Viral Minis
The Viral Minis
The Viral Minis
The Viral Minis
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€30,22

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Everything’s better as a mini—including our bestsellers. Meet The Viral Minis, featuring a small trio of fan-favorite eye + skincare formulas.

Start with the Base Face Milk for a lightweight boost of moisture on its own, or as the perfect prep step for makeup.

Add a wash of shimmery color to lids with Eye Stylus Shadow Stick in peachy pink Beam. The rich, waterproof pigment blends easily and lasts up to 12 hours. Cover with color, line + define, or highlight with the versatile formula.

Finish with a few swipes of Limitless Lash Mascara in After Midnight—a classic, soft black. The cult classic formula lengthens, lifts, and separates lashes without clumping—then resists flaking and smudging for up to 12 hours. Plus, Limitless Lash is ophthalmologist-tested, and safe for sensitive eyes and contact lens wearers.

Try a bit of our best with three award-winning minis.

  • Give Face Milk 2-3 shakes into the palm of your hand. Rub your palms together and gently press into skin on face and neck.
  • For a wash of pigment, glide the flat side of Eye Stylus Shadow Stick over lids. For definition, use the slanted tip along the upper lash line. For a brightening boost, use the slanted tip on the inner corners.
  • Glide the shorter side of the Limitless Lash wand through lashes to lift and define, then use the longer, comb-like side to lengthen and separate. At the end of the day, simply remove with warm water or your favorite cleanser.
The Viral Minis

The Viral Minis

4.6
Rated 4.6 out of 5 stars
Based on 11,699 reviews
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11,699 reviews
  • Carol C.
    Verified Buyer
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Normal
    Skin Tone Neutral
    Undertone Warm
    Eye Color Hazel
    Age Range 55-64
    Reviewed by An ILIA customer
    Rated 4 out of 5 stars
    10/21/26
    Appreciate this clean mascara

    I appreciate the quality and clean aspects of this mascara. I wish the wand was just a bit more flexible, allowing for more ease of application and curling of the lashes.

    Was this helpful?
  • Olivia B.
    Verified Buyer
    Reviewing
    Eye Stylus Shadow Stick
    I recommend this product
    Skin Type Dry
    Skin Tone Neutral
    Undertone Warm
    Eye Color Green
    Age Range 25-34
    Reviewed by An ILIA customer
    Rated 5 out of 5 stars
    10/21/26
    Beautiful color

    Still learning to use this but I love a stick that makes application as seamless and easy as possible. This is that thing.

    Was this helpful?
  • Anastasia D.
    Verified Buyer
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Dry
    Skin Tone Cool
    Undertone Neutral
    Eye Color Green
    Age Range 35-44
    Reviewed by An ILIA customer
    Rated 5 out of 5 stars
    10/21/26
    Limitless Lash Mascara

    This has been my go to mascara for years now! Elongates lashes without looking too fake.

    Was this helpful?
  • C N.
    Verified Buyer
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Sensitive
    Skin Tone Neutral
    Undertone Cool
    Eye Color Blue
    Age Range 65+
    Reviewed by An ILIA customer
    Rated 5 out of 5 stars
    10/21/26
    Great product

    I really love it, it looks great, doesn’t clump, and washes off super easy

    Was this helpful?
  • Grace A.
    Verified Buyer
    Reviewing
    Eye Stylus Shadow Stick
    I recommend this product
    Skin Type Oily
    Skin Tone Neutral
    Undertone Neutral
    Eye Color Brown
    Age Range 25-34
    Reviewed by An ILIA customer
    Rated 5 out of 5 stars
    10/21/26
    Purple is so fun!

    I got the shade nymph and it’s stunning. It’s light and airy but bold at the same time. A beautiful mauvey lilac purple shade

    Was this helpful?
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