Color Block Lipstick

A Closer Look

Clean color. High pigment. Performance driven.

Founder's Note

— Sasha

Color Block has a creamy finish that wears evenly throughout the day.

This rich formula is feather-free, so only if you want to.

Yes—Color Block was formulated with nourishing oils to help soften and hydrate lips throughout the day. In a 21-day clinical study of 30 people, 100% agreed that Color Block locked in moisture and made their lips feel more hydrated.

For more sheer payoff and a boost of hydration, we love to layer Color Block on top of Balmy Tint Hydrating Lip Balm.

4.6

Rated 4.6 out of 5 stars

Based on 873 reviews

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873 reviews

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Stephanie A.
Verified Buyer
Reviewing
Color Block Lipstick
I recommend this product
Skin Type Normal
Skin Tone Cool
Undertone Cool
Age Range 55-64
Reviewed by An ILIA customer
Rated 5 out of 5 stars
8/11/26
Great lipstick
I gave Color Block Lipstick to my mom for her birthday because I saw it on my friend and thought she looked great. My mom said it's smooth, creamy and lasts a long time. She looked amazing in the picture she sent me with it on. I am looking forward to buying it for myself!
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Jamie S.
Verified Buyer
Reviewing
Color Block Lipstick
I recommend this product
Skin Type Normal
Skin Tone Neutral
Undertone Cool
Age Range 25-34
Reviewed by An ILIA customer
Rated 5 out of 5 stars
8/8/26
Beautiful color
It is not my longest lasting lipstick but it feels satiny and moisturizing and it's gorgeous
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Sarah C.
Verified Buyer
Reviewing
Color Block Lipstick
I recommend this product
Skin Type Combination
Skin Tone Cool
Undertone Neutral
Age Range 45-54
Reviewed by An ILIA customer
Rated 5 out of 5 stars
7/23/26
Love this color and the formula
Love this color. Does with everything. The lipstick is a nice matte; goes on well and lasts a nice amount of time
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Charlotte R.
Verified Buyer
Reviewing
Color Block Lipstick
I recommend this product
Skin Type Combination
Skin Tone Warm
Undertone Warm
Age Range 65+
Reviewed by An ILIA customer
Rated 5 out of 5 stars
7/13/26
Great color!
Goes on easy and doesn’t wear off as other lipsticks!
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Anna
Reviewing
Color Block Lipstick
I recommend this product
Rated 5 out of 5 stars
7/9/26
5 Stars
Love the colour it really does stay on and fantastic quivk delivery
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ILIA's Colorblock High Impact Lipstick delivers full, lasting coverage in one swipe. Upon swatching, you will see that the colors are vibrant, as they are formulated with four times more pigment than any other lipstick. Like all ILIA products, our lip products are built on the belief that thoughtful beauty is about more than just leaving out harsh chemicals and toxins.

It’s skin-centric beauty. We are all about adding skin-healing, organic, natural ingredients while still achieving bold, buildable, wearable hues. We've put in the work, made the investment, formulated from scratch and tested to ensure you are getting the safest, most effective formulas to make your skin look and feel alive. All ILIA formulas are cruelty-free, and are made without talc, parabens, phthalates, petrolatum, mineral oil, synthetic fragrance, BHA/BHT, propylene glycol, PEG’s, D4, D5, D6, gluten, and chemical screens.