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Meet your new daily drivers. The Protect + Blur Duo delivers mineral sunscreen SPF 50 + blurring coverage for a simplified, everyday routine.
Start with Sun Serum
Apply Sun Serum Mineral Sunscreen SPF 50, a weightless formula that delivers up to 24-hour hydration and 8-hour oil control. The water-burst texture sinks effortlessly into skin to quench and refresh, while 7 molecular weights of Hyaluronic Acid hydrate skin to visibly plump and replenish. Rhodiola Root and Echinacea Extracts balance skin’s needs, and, over time, Barrier-Boosting Sugars strengthen the skin barrier for more resilient skin. Sun Serum offers extended spectrum protection against UVA, UVB, visible + infrared light.
Swipe on Better Skin
Conceal + brighten with Skin Blur Serum Concealer—in your choice of 34 self-setting shades. Inspired by soft, flexible fabrics that drape and move with you, this weightless concealer has an innovative featherweight texture. It fuses seamlessly with skin for a blurred, natural finish. The formula gives you the perfect amount of playtime, then self-sets for crease-resistant, 12-hour wear—no powder needed. Caffeine, Matrixyl® 3000 peptides + retinol alternative Sea Fennel boost elasticity and reduce the appearance of fine lines + wrinkles.
Both formulas are cruelty-free, non-comedogenic, and safe for sensitive skin.
- WendyReviewingSkin Blur Serum ConcealerI recommend this productRated 5 out of 5 stars11/6/265 Stars
Excellent clean product. Blends beautifully.
- Amy H.Verified BuyerReviewingSkin Blur Serum ConcealerI recommend this productSkin Type CombinationConcerns Hyperpigmentation, Fine Lines and Wrinkles, Breakouts, Uneven TextureSkin Tone WarmUndertone OliveAge Range 35-44Reviewed by An ILIA customerSkin Blur Serum Concealer Shade Broderie 23WRated 5 out of 5 stars11/5/26Love it !!!
Most concealers can leave a cakey cast. This has not only improved my under eye area but I really do not realize I’m wearing it . It looks and feels so natural.
- Amy H.Verified BuyerReviewingSun Serum Mineral Sunscreen SPF 50I recommend this productSkin Type CombinationConcerns Hyperpigmentation, Fine Lines and Wrinkles, Breakouts, Uneven TextureAge Range 35-44Reviewed by An ILIA customerSun Serum Shade Medium/DeepRated 5 out of 5 stars11/5/26Staple in your routine
I use this sunscreen everyday. I’ve used sunscreens in the past that had such a high concentration and it disrupted my skin balance, but putting this one on almost gives a subtle glow. What would I bring on a deserted island. Definitely this !!!
- Corrine L.Verified BuyerReviewingSkin Blur Serum ConcealerI recommend this productSkin Type CombinationConcerns HyperpigmentationSkin Tone NeutralUndertone NeutralAge Range 65+Reviewed by An ILIA customerRated 5 out of 5 stars11/3/26Covers nicely
Goes on smoothly and blends in nicely with my skin color
- Danna L.Verified BuyerReviewingSkin Blur Serum ConcealerI recommend this productSkin Type NormalConcerns Visible Pores, Dark Circles, Puffiness, RednessSkin Tone CoolUndertone NeutralAge Range 25-34Reviewed by An ILIA customerSkin Blur Serum Concealer Shade Challis 6NRated 4 out of 5 stars11/3/26Two Times The Charm!
Let me preface by saying...the only reason I gave 4 stars insteqd of 5 is because the Ilia makeup matching system online matced me with a concealer shade based off of the Skin Rewind Complexion Stick I use (which is an excellent match)...and the concealer it suggested (which I ordered) was too yellow for my skin.
That said, after giving it a few tries and reaching out to Ilia, they helped me choose the proper shade and it's a fantastic match. I wanted it primarily for my under-eye area, which I was leery about, because I've been seeing a lot of videos recently explaining that it's best to avoid concealer under the eyes once you hit 30. This concealer works perfectly under my eyes and gives me just enough coverage to reduce the "Mommy-hasn't-slept-for-more-than-two-hours-at-a-time" look. It's not cakey and doesn't look clumpy or "gloopy" under my eyes. It also doesn't really make my mascara run or absorb my mascara pigment, which is a huge plus. I've also used it on a couple red spots and it covers them very well. Overall, now that I have the correct shade, I am super happy with my concealer!
