The Bright-Eyed Set
£84
GBP
£105
Value
Earn points with this purchase.
Look alive. This edit of essentials takes on total eye care. Refresh + revive tired eyes instantly with Bright Start Eye Cream, smooth + brighten with your shade of creamy Serum Concealer, and lengthen + lift with Limitless Lash Mascara. This full-size, customizable set leaves you looking wide awake.
- Tiffanie B.Verified BuyerReviewingLimitless Lash MascaraI recommend this productSkin Type DryConcerns Fine lines + WrinklesSkin Tone CoolUndertone NeutralEye Color BlueReviewed by An ILIA customerRated 4 out of 5 stars6/18/25I love when brands come out with brown mascara!
Before Dawn is a dark brown. It's definitely not as harsh as black, which never looks quite right on me. I would love to see a lighter brown option but this will do. The consistency is ideal for a single natural looking coat but clumps easily on the 2nd if you try to go back for more volume. Minimal transfer throughout the day. That plus the clean formula make this a stand out and my current go to. One star off because it's a small tube for the high price - I'll probably wait for another sale to buy again.
- BrookVerified ReviewerReviewingLimitless Lash MascaraI recommend this productSkin Type OilyConcerns Visible Pores, Hyperpigmentation, Redness, Breakouts, PuffinessSkin Tone CoolUndertone OliveEye Color GreenAge Range Under 18Reviewed by An ILIA customerRated 5 out of 5 stars5/26/25Loved it!
I’ve been using this mascara for 3 years now and I’ve never changed mascara since. I’ve put as many people onto this mascara as I could.100% recommend instead of other mascara when you take your mascara off and to scrub for days and it still stains and it takes forever to get off.Instead this mascara washes away with water super easily it makes my eyelashes look absolutely beautiful, luscious and long. Its ingredients are also amazing It smells like honey and it has Argan oil in it to make your lashes longer. I always get compliments on my eyelashes and it is solely because of this mascara.
- HannahVerified BuyerReviewingLimitless Lash MascaraI recommend this productSkin Type CombinationSkin Tone WarmUndertone NeutralEye Color GreenReviewed by An ILIA customerRated 4 out of 5 stars5/7/25Nice mascara!
The mascara I got was the black one, and it was great! It does have different sides of the wand, some do add a thicker amount of mascara than others. I have a lot of eyelashes, and they're thick... So it does tend to weigh my eyelashes down a decent bit. But I just curl them more than I'd like and then the mascara weighs them down to a nice curl typically. I love that it is non-toxic and doesn't give me any reactions or rashes around my eyes. Although, I'd love a waterproof formula, as waterproof ones tend to hold curl better.
- ShareeceReviewingLimitless Lash MascaraI recommend this productSkin Type OilyConcerns Visible PoresSkin Tone NeutralUndertone NeutralEye Color HazelAge Range 35-44Reviewed by An incentivized reviewerRated 5 out of 5 stars4/28/25Mascara
ILIA Lash Mascara has a formula that moisturize lashes and helps separate lashes. It coats lashes and helps lengthen. I like how there was no smudge and the bristles are small enough for the top and bottom lash.
- JessicaReviewingLimitless Lash MascaraI recommend this productSkin Type CombinationConcerns Visible PoresSkin Tone NeutralUndertone NeutralEye Color GreenAge Range 25-34Reviewed by An incentivized reviewerRated 4 out of 5 stars4/28/25Perfect for a natural look
I received ILIA Limitless Lash Brown Mascara as a sample for my review. I thought this mascara did a great job of separating my lashes and giving a natural look. It’s easy to layer to give a more thicker lash or use as a base under your favorite mascara.
