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Reframe your gaze.

MEET NEW IN FULL BROW PENCIL + IN FRAME BROW GEL

Reframe your gaze.

In Full Micro-Tip Brow Pencil

The art of the arch—made easy.

In Frame Brow Gel

Picture perfect brows.

Now in season.

THE SPRING ESSENTIALS EVERYONE'S SHOPPING

Super Serum Skin Tint SPF 40

Light coverage, dewy finish.

Multi-Stick

A WASH OF COLOR FOR CHEEKS + LIPS

Limitless Lash Mascara

Lift. Lengthen. Separate.

Bright Start Retinol Alternative Eye Cream

Brighten. hydrate. smooth. depuff.

Benefits at first blush.

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Eye to eye.

ENHANCE YOUR GLANCE WITH BUTTERY, BLENDABLE SHADOWS

Eye to eye.

Brushes

Mindfully designed, expertly crafted.

Shop Face

Skin that looks like skin

Shop Face

Shop Multi

One product, endless uses

Shop Multi

Shop Eye

Easy on the eyes

Shop Eye

Shop Lip

Lip care with color

Shop Lip

Clean, skin-centric beauty.

We challenge the conventions of clean beauty to create something radically new—through safe, potent formulas that protect and revive your skin.