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The root of change.

We're planting 1 million trees with 1% for the Planet

Our mission to protect + revive.

YOUR SKIN AND THE PLANET

Since our journey began in 2011, our core purpose has been to protect and revive—both your skin and our Earth. We believe that, as a business, it’s our responsibility to give back to the planet we call home.

Cultivating a better future.

We’re committing 1% of Super Serum Skin Tint SPF 40 sales to environmental causes—starting with reforestation. Our goal is to plant 1 million trees by the end of 2023 in partnership with One Tree Planted.

15% 0%

of greenhouse gases are caused by deforestation

46% 0%

of forests have already been destroyed

77% 0%

of the world’s wilderness has been destroyed

28000 0

species are expected to go extinct in the next 25 years due to deforestation

80000 0

acres of forest disappear every day

15000000000 0

trees are cut down every year

Why trees?

THE ROOT OF A THRIVING WORLD

Deforestation is one of the greatest threats to our planet today. Trees clean the air we breathe, filter the water we drink, and absorb carbon emissions—yet they’re disappearing at a devastating rate.

Where we’re planting.

This year, we’re planting trees in the Amazon rainforest in Ecuador and Brazil. The Amazon may seem far away, but it plays a crucial role in climate regulation—a key step in protecting + reviving the planet.

Brazil

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Acre Province, Brazil

  • Floresta Nacional do Macauã

  • Floresta Nacional do São Francisco

  • Reserva Extrativista Chico Mendes

  • Reserva Extrativista Cazumbá-Iracema

Ecuador

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Little by little, a little becomes a lot.

Sustainability is a journey, and this is only the beginning. We’re always exploring ways to reduce our footprint—from how our products are made to where they go when you’re done with them—because small changes add up to big impact.

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