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ILIA Fullest Volumizing Mascara

Classic black

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What It Is: A clean volumizing mascara that wraps each lash in weightless, buildable volume without flaking, smudging, or irritating even the most sensitive eyes.

What It Does: Fullest Volumizing Mascara thickens and defines lashes from root to tip with fullness you can’t miss. Clean, nourishing ingredients condition with every coat for lashes that look fuller, thicker, and healthier. The smudge-free, flake-free formula washes off easily with your favorite cleanser—no scrubbing, tugging, or heavy-duty makeup remover needed.

Fullest Volumizing Mascara is ophthalmologist-tested, safe for sensitive eyes, and safe for contact lens wearers.

Consumer Testing

In an independent panel of 32 women:

- 91% said it made their lashes look more intense and defined
- 94% said it immediately enhanced their natural lashes
- 94% said it didn’t clump when applied
- 97% said it didn’t smudge or flake
- 97% said it was easy to remove with their usual cleanser

What Else You Need to Know

With its flexible nylon micro-bristles, the violin-shaped brush catches every last lash, coating them with the perfect amount of product every time.

Size: 0.32 fl oz | 9.5 ml

- Beauty Innovator Award, Refinery29 (2021)

How to Use

  • Wipe off any excess product from the brush.
  • Nestle the brush into the base of lashes and glide upwards, wiggling from side to side.
  • Apply several coats for more volume and dimension.
  • Use the tip of the brush to separate and define hard-to-reach lashes.
  • Ingredients

    Aqua/Water/Eau, Cera Alba/Beeswax/Cire d'abeille, Synthetic Beeswax, Glyceryl Stearate, Glycerin, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire de Carnauba, Dimer Dilinoleyl Dimer Dilinoleate, Stearic Acid, Palmitic Acid, Ethylhexyl Polyhydroxystearate, Polyglyceryl-6 Polyricinoleate, Jojoba Esters, Acacia Senegal Gum, Panthenol, Benzyl Alcohol, Caprylyl Glycol, Sodium Hydroxide, Xanthan Gum, Caprylhydroxamic Acid, Arginine, Lauric Acid, Myristic Acid, Arachidic Acid, Oleic Acid, Tocopherol. May Contain/Peut Contenir (±): CI 77499 (Iron Oxide).


    • What's the difference between Limitless Lash Mascara and Fullest Volumizing Mascara?

      Limitless Lash Mascara lengthens, lifts, and separates for fluttery, fanned-out lashes. Fullest Volumizing Mascara adds weightless, buildable volume and thickness. Our founder, Sasha, loves to use Limitless during the day for a more natural look and Fullest at night for full, fluffy volume that makes a statement. Both are clean, safe for sensitive eyes, smudge-free, flake-free, and easily removable with your normal cleanser.

    • Is Fullest Volumizing Mascara a tubing mascara?

      Fullest Volumizing Mascara is not a tubing mascara, but it washes off easily with your normal cleanser just like one.

    • How do I remove Fullest Volumizing Mascara?

      The smudge-free, flake-free formula washes off easily with your normal cleanser—no scrubbing, tugging, or heavy-duty makeup remover needed.

    • Do I need to let the formula dry between layers?

      There's no need to let the formula dry between layers, but for maximum volume, you may want to wait 30 seconds between each coat.

    • Is Fullest Volumizing Mascara vegan?

      Fullest Volumizing Mascara is cruelty-free but not vegan, due to a small amount of ethically sourced beeswax.

    • What can I do to prevent mascara from transfering around my eyes?

      To help prevent transferring on oily or hooded lids, try setting your eye area with Soft Focus Finishing Powder. We also recommend avoiding heavy creams or oils around the eyes, as this can cause mascara to transfer.

    A Closer Look

    Full-on volume with a featherweight feel. Leaves lashes soft and lush—not flaky, crunchy, or stiff.

    • Safe for sensitive eyes
    • Ophthalmologist-tested
    • Fragrance-free
    • Carbon black-free
    • Safe for contact lenses

    Key Active Ingredients

    • Arginine

      Supports stronger, healthier-looking lashes

    • Provitamin B5

      Nourishes to promote thicker-looking lashes

    • Weightless Wax Blend

      Adds full, flexible body without the weight

    Sasha’s Tip

    “Mascara is a mood. For days that call for length with a more natural look, I reach for our Limitless Lash Mascara. The rest of the time, I’m reaching for Fullest Volumizing Mascara to deliver full, fluffy volume that lasts.”

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    We challenge the conventions of clean beauty to create something radically new—through safe, potent formulas that protect and revive your skin.