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Clean & Natural Eyeshadow

Brushes

Shadow Brush

Brushes

Blending Brush

Natural Brightening Eye Primer

On & On

The Necessary Eyeshadow Palette

Cool Nude

The Necessary Eyeshadow Palette

Warm Nude

Clean, skin-centric beauty.

We challenge the conventions of clean beauty to create something radically new—through safe, potent formulas that protect and revive your skin.