Clean at ILIA

At ILIA, we believe clean beauty is thoughtful beauty. That not every natural ingredient is good for the skin, nor is every synthetic bad. And that since ‘clean’ isn’t a regulated term, it means something different to everyone. Here’s what it means to us:

We design formulas to change your skin for the better. We choose ingredients with sensitive skin in mind, so they can benefit anyone’s skin.

We use safely selected ingredients. We do this by consulting a multitude of research and working with chemistry and regulatory experts to inform which ingredients are proven to be safest for humans. Some of these ingredients are natural, some are organic, and some are synthetic. It takes all of them working in harmony to develop safe, effective formulas that don’t compromise on performance and put your skin first. 

We’re fragrance-conscious. Fragrance can be one of the biggest skin disruptors. We avoid using fragrance in the majority of our products, especially complexion, and disclose it whenever we do use fragrance. 

We’re committed to transparency. While it isn’t required in the U.S., we disclose all ingredients and derivatives in our ingredient lists. Our products adhere to worldwide regulatory standards in the countries where they’re sold. They’re also Leaping Bunny certified cruelty-free, and formulated with a restrictive list of ingredients focused on safety.