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Mascara is a Moment Set

$49.30 USD ($58 value)

Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara - NEW
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara - NEW
Black Mascara Brush with ILIA container. One Mini size mascara is pictured.
Comparison of an eye with and without LIMITLESS LASH MASCARA on a close-up of the eyelashes.
Black Mascara Brush with ILIA container. One Mini size mascara is pictured.
Black Mascara Brush with ILIA container. One Mini size mascara is pictured.
Limitless Lash Mascara - NEW
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara - NEW
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara - NEW
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara - NEW
Black Mascara Brush with ILIA container. One Mini size mascara is pictured.
Comparison of an eye with and without LIMITLESS LASH MASCARA on a close-up of the eyelashes.
Black Mascara Brush with ILIA container. One Mini size mascara is pictured.
Black Mascara Brush with ILIA container. One Mini size mascara is pictured.
Limitless Lash Mascara - NEW
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara - NEW
$49.30

Earn points with this purchase.

After Midnight. Before Dawn. Mascara is a moment, and this duo lets you decide daily what you’re in the mood for. Get bold, defined lashes with After Midnight, a classic soft black. Or opt for a soft, natural look with Before Dawn, a rich new shade of chocolate brown. With either shade, the award-winning formula lengthens, lifts, and separates lashes without clumping, plus resists flaking or smudging for up to 12 hours. And the unique dual-sided wand? We tested over 100 to find one that acts like a brush and lash comb in one. With every swipe, powerful lash care ingredients nourish and strengthen like a lash serum. Safe for sensitive eyes and contact lens wearers, Limitless Lash removes easily with warm water—no scrubbing or tugging needed. It’s the moment you’ve been waiting for.

Glide the shorter side of the wand through lashes to lift and define, then use the longer, comb-like side to lengthen and separate. At the end of the day, simply remove with warm water or your favorite cleanser.

4.6
Rated 4.6 out of 5 stars
Based on 8,438 reviews
8,438 reviews
  • Monica C.
    Verified Buyer
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Normal
    Skin Tone Warm
    Undertone Warm
    Eye Color Brown
    Age Range 55-64
    Reviewed by An ILIA customer
    Rated 5 out of 5 stars
    11/13/26
    Looks natural & clean

    Love that the mascara color matches my lash color- brown not black. My lashes look long, clean and natural- as I am over 60 feel that this looks better than going severely black and thick. Great mascara!

  • Madeleine B.
    Verified Buyer
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Combination
    Skin Tone Warm
    Undertone Warm
    Eye Color Blue
    Age Range 25-34
    Reviewed by An ILIA customer
    Rated 5 out of 5 stars
    11/12/26
    great mascara

    love this mascara so much!

  • Vanessa C.
    Verified Buyer
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Sensitive
    Skin Tone Warm
    Undertone Warm
    Eye Color Blue
    Age Range 45-54
    Reviewed by An ILIA customer
    Rated 5 out of 5 stars
    11/12/26
    Love it

    Clump free, natural looking lashes, wish extra length

  • Jennifer C.
    Verified Buyer
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Dry
    Skin Tone Neutral
    Undertone Neutral
    Eye Color Green
    Age Range 45-54
    Reviewed by An ILIA customer
    Rated 4 out of 5 stars
    11/12/26
    close to perfect

    Easy to apply, not chunky or clumpy- lashes take to it well

  • Genevieve N.
    Verified Buyer
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Combination
    Skin Tone Cool
    Undertone Cool
    Eye Color Brown
    Age Range 55-64
    Reviewed by An ILIA customer
    Rated 5 out of 5 stars
    11/12/26
    Enhanced Beauty, Naturally

    I absolutely love this natural mascara! After trying countless natural mascaras over the past 10 years, I’ve finally found one that stays put without smudging or running. It strikes the perfect balance between enhancing my natural beauty and creating an effortlessly elegant look. Thank you, ILIA, for creating such a wonderful product!