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The ILIA Look

$145.35 USD $171 Value

4.6
Rated 4.6 out of 5 stars
31,570 Reviews
Super Serum Skin Tint bottle next to the dropper applicator. Seals for Allure Best of Beauty Award, Byrdie Eco Beauty Award, and the 1% for the Planet Member.
Super Serum Skin Tint SPF 40 - Light Coverage. Dewy Finish.
Skye ST.5
Extra light with Neutral Undertones
True Skin Serum Concealer
True Skin Serum Concealer - Medium Coverage, Natural Finish
Mallow SC.25
Extra Light with Cool Undertones
Black Mascara Brush with ILIA container and two award winning seals from allure and glamour magazine. One full size mascara.
ILIA lip liner pencil with a natural wood finish, featuring a muted pink tip and matching cap placed beside it.
Lip Sketch Hydrating Crayon - Long-wear Lipstick + Liner
Banquette
Beige pink
TenderlyILIA multi-stick in a sleek beige tube with a soft pink tip, paired with the Allure 2021 Readers' Choice Award badge.
Multi-Stick - For a wash of color for cheeks + lips
Tenderly
Soft Pink
$145.35

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Our signature set—your way. Supercharge your skincare + makeup routine with five full-size bestsellers for eyes, face, and lips. This customizable edit includes Super Serum Skin Tint SPF 40 and Multi-Stick for a dewy, lit-from-within glow, creamy Serum Concealer for a brightening boost, Limitless Lash for length and lift, and Lip Sketch for a pop of soft-matte color. From SPF to long-wear lipstick—it delivers everything you need for an everyday routine.

4.6
Rated 4.6 out of 5 stars
Based on 31,570 reviews
31,570 reviews
  • Yeonwoo L.
    Verified Buyer
    Reviewing
    True Skin Serum Concealer
    Skin Type Acne
    Concerns Breakouts, Hyperpigmentation, Sensitivity, Uneven Texture, Redness
    Skin Tone Warm
    Undertone Warm
    Eye Color Brown
    Age Range 25-34
    Reviewed by An ILIA customer
    Rated 3 out of 5 stars
    4/10/25
    Doesn't stay long.

    I tried to like it but unfortunately it doesn't stay on face that long, at least for me. I tried to hide my post-acne marks and realized only an hour later it is already half gone...

    It smells a bit interesting too.

  • Bonnie K.
    Verified Reviewer
    Reviewing
    Super Serum Skin Tint SPF 40
    I do not recommend this product
    Skin Type Normal
    Concerns Fine lines + Wrinkles
    Skin Tone Cool
    Undertone Neutral
    Eye Color Brown
    Age Range 65+
    Reviewed by An ILIA customer
    Rated 1 out of 5 stars
    4/3/25
    Wanted to love a one step product

    My dermatologist recommended this product. I rushed to Sephora to purchase a bottle. Although it was pricy, I loved the ability to match my complexion with so many color choices. After trying the product for a few weeks I have given up on it. The smell is just unbearable. The materials say that it is fragrance free and the raw material smell dissipates as it dries. Not true. It also settles into fine and not so fine lines.

    As it is not returnable, I would be hard pressed to purchase another Ilia product.

  • Dana
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Normal
    Concerns Dark Circles, Fine lines + Wrinkles, Fine Lines and Wrinkles
    Skin Tone Neutral
    Undertone Warm
    Eye Color Green
    Age Range 55-64
    Reviewed by An incentivized reviewer
    Rated 4 out of 5 stars
    3/28/25
    Layers give the look you want

    I received the Ilia limitless lash mascara in brown from PinchMe in exchange for my honest review. I liked the way this mascara lengthened my lashes and gave me the look I wanted after two coats. I didn’t realize the color was brown until I read the box, it was so dark and natural I thought it was black. I also noticed that the wand seemed longer than most other mascaras that I have used!

  • Alysha A.
    Verified Reviewer
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Combination
    Concerns Fine lines + Wrinkles, Visible Pores, Uneven Texture, Fine Lines and Wrinkles, Blackheads
    Skin Tone Neutral
    Undertone Neutral
    Eye Color Brown
    Age Range 25-34
    Reviewed by An incentivized reviewer
    Rated 4 out of 5 stars
    3/28/25
    Pretty good for a brown mascara

    I received this product for free in exchange for my honest review. I have tried the travel size version of the black shade of this mascara and absolutely love it, but I feel this one does just a bit less for the eyes. Still a very good mascara and one of the best for brown mascaras so I’d definitely recommend it as it truly separates the lashes and provides great length.

  • Rachel
    Verified Reviewer
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Combination
    Skin Tone Neutral
    Undertone Cool
    Eye Color Blue
    Age Range 45-54
    Reviewed by An incentivized reviewer
    Rated 5 out of 5 stars
    3/28/25
    Great mascara, love the wand

    This is a great mascara that stays put all day long. Pinchme sent me this mascara for free to try. I love the wand, it coats every lash and is buildable. I just did 2 coats and there was no smudging or flaking at all. It was a little stubborn to remove at the end of the day, but that is what makeup remover is for.