Skin Blur Serum Concealer

Thoughtfully Formulated

safe for sensitive skin
non-comedogenic
formulated without fragrance
vegan + cruelty-free

96%said it doesn't crease.****

100%said it feels weightless.***

100%100% said it instantly blurs skin.**

98%said it reduces the look of fine lines + wrinkles

100%said skin looks healthier + more youthful*

In a 28-day instrumental study of 22 people (*). In a clinical study of 53 people: immediately (**); after 12 hours (***); after 21 days (****).

Matrixyl™ 3000 Glyxpeptides

Boost elasticity + reduce the appearance of fine lines + wrinkles.

Caffeine

Extracted from coffee beans to visibly depuff + revive tired eyes.

Sea Fennel Extract

Sustainably sourced retinol alternative that brightens, firms + smooths.

On the Dot

Apply dots just where you need it for under-eye brightening or spot concealing. The teardrop-shaped wand lets you get into corners with precision.

Blend + Blur

Blend with your fingers or the Blending Brush.

Swipe for More

Swipe onto cheeks, forehead, or chin for more coverage. Our Complexion Brush or a makeup sponge works well to create an all-over blurred effect.

Let It Set

The self-setting formula forms a flexible layer that wears for 12 hours—no powder needed.

Step 1 The Base Face Milk

Start by creating a smooth, hydrated canvas for makeup.
Step 2 Super Serum Skin Tint SPF 40

Smooth onto skin for an all-over tint + mineral SPF.

Select Shade - $48
Skin Blur Serum Concealer - NEW

Step 3 Skin Blur Serum Concealer

Add extra coverage where you want it—like blemishes or dark circles.

Select Shade - $32
Soft Focus Blurring Blush - NEW

Step 4 Soft Focus Blurring Blush

Sweep onto cheeks to finish with a glowy, dimensional flush.

Select Shade - $36

Why We Love It

Inspired by soft, airy fabrics that drape and move with you, this weightless concealer flexes like real skin for 12-hour wear.

Founder's Note

— Sasha

Skin Blur Serum Concealer has a self-setting formula, which means that it dries down with the warmth of skin. As it sets, it forms a flexible layer that resists creasing for 12 hours—no powder needed.

Skin Blur Serum Concealer is great for mature skin. The self-setting formula resists creasing in fine lines and wrinkles, and it’s formulated with powerful anti-aging skincare to boost elasticity and firm skin over time.

Yes, Skin Blur Serum Concealer was clinically tested on sensitive skin. It’s also fragrance-free and non-comedogenic, making it ideal for all skin types.

Matrixyl™ 3000 Glyx is a complex of two peptides (the building blocks of protein), which are known to boost elasticity and reduce the appearance of fine lines and wrinkles.

Yes, Skin Blur works well as all-over coverage. Just swipe the wand across larger areas—like the cheeks, forehead, or chin—to even out skin tone and create a smooth, blurred finish.

Finding your shade match is easy—visit Find My Shade for quizzes and shade comparison guides for personalized recommendations. Need more help, check out our Shade Match Guide article to see how your shade translates across ILIA products.

4.5

Rated 4.5 out of 5 stars

Based on 25,782 reviews

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25,782 reviews

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Elvina D.
Verified Buyer
Reviewing
Soft Focus Finishing Powder
I recommend this product
Skin Type Combination
Concerns Fine lines + Wrinkles, Visible Pores
Skin Tone Olive
Undertone Neutral
Age Range 35-44
Reviewed by An ILIA customer
Reviewed By An ILIA customer
Soft Focus Finishing Powder Shade Medium Translucent
Rated 5 out of 5 stars
7/23/26
My new favorite finishing powder
It feels incredibly lightweight, blurs my pores, smooths the look of my skin, and gives the most beautiful soft-focus finish without looking dry or cakey. It sets my makeup perfectly while still leaving my skin looking natural. It also keeps shine under control for hours without feeling heavy. One of the best finishing powders I’ve tried—I’ll definitely be repurchasing!
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Tanaisha W.
Verified Buyer
Reviewing
Super Serum Skin Tint SPF 40
I recommend this product
Skin Type Combination
Concerns Uneven Texture, Hyperpigmentation, Visible Pores
Skin Tone Warm
Undertone Warm
Age Range 25-34
Reviewed by An ILIA customer
Rated 5 out of 5 stars
7/21/26
Love it!
I genuinely love this skin tint! It’s light weight and feels like you literally have nothing on. It evens out my skin and it’s honestly the best thing to put on especially because it has SPF 40 in it.
Was this helpful?
Nicole
Verified Reviewer
Reviewing
Super Serum Skin Tint SPF 40
I recommend this product
Skin Type Sensitive
Concerns Uneven Texture, Hyperpigmentation, Sensitivity, Eczema, Redness
Skin Tone Neutral
Undertone Warm
Age Range 35-44
Reviewed by An ILIA customer
Rated 5 out of 5 stars
7/21/26
Honest Review!
Before and after my hectic 8 hour shift! I live in Alabama at 8 pm it’s still 94 degrees and 84% humidity! This foundation and concealer held up! My blush and bronzer is a different cream brand atm. I wanted to try one step at a time!
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Michelle S.
Verified Buyer
Reviewing
Super Serum Skin Tint SPF 30
I recommend this product
Skin Type Combination
Concerns Visible Pores, Sensitivity, Dark Circles
Skin Tone Olive
Undertone Warm
Age Range 55-64
Reviewed by An ILIA customer
Super Serum Skin Tint Shade Pavones ST16
Rated 5 out of 5 stars
7/20/26
I love this SPF tinted moisturizer!
This looks great on my skin. It is not heavy at all. I’m in Marseille and it is very hot, but my face still looked great when I wore this.
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Michelle S.
Verified Buyer
Reviewing
Soft Focus Finishing Powder
I recommend this product
Skin Type Combination
Concerns Visible Pores, Sensitivity, Dark Circles
Skin Tone Olive
Undertone Warm
Age Range 55-64
Reviewed by An ILIA customer
Reviewed By An ILIA customer
Soft Focus Finishing Powder Shade Deep Translucent
Rated 5 out of 5 stars
7/20/26
Flawless Finish
I put this on over the skin tint prior to gong out in the sun. I prefer a matte look and the finishing powder works great for that.
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Skin Blur Serum Concealer

Thoughtfully Formulated

Clinical Results