True Skin Serum Foundation
$54
USD
Value
Earn points with this purchase.
Skin that looks like skin.
What it is: A weightless, medium-coverage foundation with a natural finish—now featuring potent levels of smoothing Niacinamide and soothing Allantoin.
How it works: This silky, breathable formula melts in and moves with you, seamlessly blending and blurring for skin that looks like skin. Potent skincare ingredients Niacinamide and Allantoin visibly improve skin with every wear, minimizing the look of uneven tone and texture over time. Skin is left looking real and radiant—like you, just more polished.
What else you need to know:
Size: 1 fl oz | 30 ml
Dermatologist-tested. Non-comedogenic. Safe for sensitive skin. Formulated without fragrance. Cruelty-free. Vegan.
Awards:
- Best Multi-Tasking Foundation, PureWow Editors’ Pick (2022)
- Best Clean Foundation, EBONY Beauty & Grooming Awards (2022)
A Closer Look
Key Active Ingredients
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Niacinamide
Helps visibly smooth skin texture and refine uneven tone.
-
Allantoin
Helps soothe and support skin's natural glow.
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Aloe
Helps nourish and hydrate skin with a featherweight feel.
Founder's Note
“My goal was to create a foundation that looks and feels like the best version of your skin. Now, we’ve updated the formula with skincare actives to visibly improve bare skin with each wear. It’s the same undetectable, second-skin coverage I love for a more polished look—boosted with built-in skincare.”
— Sasha
FAQ
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- Elizabeth A.Verified BuyerReviewingTrue Skin Serum FoundationI recommend this productSkin Type CombinationConcerns Fine lines + Wrinkles, Visible Pores, BreakoutsSkin Tone WarmUndertone WarmAge Range 35-44Reviewed by An ILIA customerRated 5 out of 5 stars11/24/25Like a second skin
Beautiful texture, makes my skin look gloey but also love how nourishing it is.
- Renee G.Verified BuyerReviewingTrue Skin Serum FoundationI recommend this productSkin Type NormalConcerns Fine Lines and WrinklesSkin Tone NeutralUndertone OliveEye Color BlueAge Range 45-54Reviewed by An ILIA customerRated 5 out of 5 stars10/28/25serum like foundation
This is really great everyday foundation It has that dewy moisturizerizing finish. it's fine ,not a ton of coverage but I'll just use concealer before hand. it's not a date night foundation. and it's not heavy for people who like a lot of makeup..it's for the barley there look.
- Laura M.Verified BuyerReviewingTrue Skin Serum FoundationI recommend this productSkin Type NormalConcerns Fine lines + Wrinkles, BreakoutsSkin Tone NeutralUndertone NeutralEye Color BrownAge Range 25-34Reviewed by An ILIA customerRated 5 out of 5 stars10/14/25Amazing
I love this product!! It’s such a lovely colour match. It’s buildable. My skin has never felt and looked so fresh and healthy since switching to the serum in the summer and foundation in the winter! LOVE LOVE LOVE
- Amy K.Verified BuyerReviewingTrue Skin Serum FoundationSkin Type DryConcerns Fine lines + WrinklesSkin Tone NeutralUndertone NeutralEye Color BlueAge Range 45-54Reviewed by An ILIA customerRated 3 out of 5 stars10/1/25Was hoping to love
I used the skin serum tint with spf for years and was ready to ditch the white cast, especially during a northern Michigan winter season. I was shade matched and this one just seems a bit too orange with not as much hydration as I would prefer. Probably won’t order again.
- KarleeVerified BuyerReviewingTrue Skin Serum FoundationI recommend this productSkin Type NormalConcerns SensitivitySkin Tone OliveUndertone CoolEye Color BrownReviewed by An ILIA customerRated 5 out of 5 stars8/24/25Finally found my perfect match!
After trying 3 different shades (thank you Ilia for the super easy refund!), I finally found my perfect match. I love this foundation. It goes in easy, doesn’t look caked on and is long lasting!
